The Pink Tax in Nashville

The Pink Tax

(noun)

 refers to the extra amount women are charged for certain products or services.

 

Nashville's News Channel 4 recently went into a popular retail store to check out just how much extra women in Nashville are paying for their products. When they took a look at a shampoo bottle, the version targeted towards women cost 80 cents more than the same product for men.

A deodorant for woman cost 60 cents more than the men's version.

60-80 cents may not seem like that much of a difference, but experts say women eventually end up paying $1,300 more than men EACH YEAR!

How can we change this?

A professor at Middle Tennessee University, Dr. Katherine Foss, said the following:

"Pick the products that are supposedly either for men or gender neutral as opposed to the ones that are 'pinkified' or orientated towards women our girls."

 

Burger King even did a social experiment to raise awareness to the issue.

 

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