Taco Bell is probably one of the most brilliant companies when it comes to marketing!
Taco Bell has teamed up with Calpak to release a luggage line based on their famous sauce!
The luggage line includes pieces named after Taco Bell's hot sauces: a Fire! carry-on suitcase, Mild! five-piece set of packing cubes, Hot! duffle bag, and a Diablo! cross-body bag