Make-up lovers, prepare yourselves -- Rihanna's cosmetics line Fenty Beauty hits Sephora online and in stores today.
Just in case anyone was wondering about the Rihanna Fenty beauty line, one of my friends from Sephora said it's going to change makeup— alaina✨ (@aclark516) September 7, 2017
According to the Fenty Beauty website:
Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best in beauty—and still seeing a void in the industry for products that performed across all skin types and tones. She launched a makeup line “so that women everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades.
if I can't find my foundation shade amongst 40 shades from Fenty Beauty I'm throwing my whole face away— GLAM GOTH 🥀 (@TheGlamGoth) September 6, 2017
fenty beauty website is amazing bc you can pick foundation shade based on pix of actual people wearing it on their FACE, not just a bottle pic.twitter.com/GECPMDwl3C— michelle kim (@meeshkakim) September 8, 2017
“Makeup is there for you to have fun with,” Rihanna says. “It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”
What do you think, fam?
Are you excited to try Fenty Beauty?
fenty beauty ad w a lot of poc. Amazing representation and not to mention an ea with monolids.... TAKE ALL MY MONEY pic.twitter.com/NGLvLqn7ke— a (@asianult) September 1, 2017
But....let's talk about the fact that Fenty Beauty is ACTUALLY offering returns unlike some brands....won't say any names lol— Arnell (@arnellarmon) September 8, 2017
Fenty beauty, take all my money. pic.twitter.com/cx6RbVacFk— Kaushal (@KaushalBeauty) September 8, 2017
Rihs Fenty Beauty packaging is giving me KKW vibes idk if that's good or bad— ya girl (@AvonsOMO) September 7, 2017
KKW Beauty and Kylie Cosmetics shouldn't even be in a convo about Fenty Beauty, tbh.— KILLAWATT (@PutinistaJonez) September 7, 2017