Target's $5 Rosé to Hit Stores on April 8

As if we needed another reason to give all our frickin' money to Target, the beloved department store is about to start selling $5 rosé!

California Roots Rosé will have notes of fresh berry and citrus, and will be available at more than 1,200 Target stores U.S. as of April 8. 

“Since we started offering California Roots last summer it has quickly become one of our top-selling wine brands, adding to the overall success of our adult beverage business,” said Mark Tritton, Target executive vice president and chief merchandising officer. “Following up on the recent introduction of Yes Way Rosé, California Roots Rosé—at just $5 a bottle—provides guests with yet another differentiated reason to put Target at the top of the list for their adult beverage purchases.”